Privacy policy

Your privacy matters to us. This policy outlines how we collect, use, and protect your information across all platforms including our website (hosted on Shopify), third-party marketplaces, social media channels and storefronts, as well as physical retail stores and pop-up events.


Information We Collect

We collect only the information that is necessary to offer a smooth shopping experience and to meet legal, business, and research needs. This may include:

  • Personal and Contact Information: Name, email address, mobile number, and shipping address provided during checkout, signup or while seeking support.
  • Order and Transaction Data: Products ordered, date, payment method type (e.g. credit or debit card), and delivery status.
  • Browsing and Device Data: IP address, browser type, device ID, operating system, geolocation, internet service provider, and site interaction data.
  • Social Media Information: Any public interactions or direct communications you have with us on platforms such as Instagram, Facebook, or LinkedIn.
  • Offline Event Information: Feedback, interviews, or user-generated content including media like audio, photos or videos.

2. How We Use Your Information

  • Processing and fulfilling your orders including payment and shipping confirmations.
  • Communicating with you regarding your purchases, inquiries, or any support needs.
  • Sending marketing communications including new launches, exclusive offers, or brand updates — only if you have opted in.
  • Conducting internal analysis and market research — only if you volunteer for said research.
  • Analyzing website traffic and customer behavior to improve our product offerings and shopping experience.
  • Complying with legal obligations such as tax, audit, or dispute resolution.

3. Sharing Your Information

We do not sell or lease your personal information. However, we may share limited data in specific circumstances with:

  • Trusted service providers: Website hosts (e.g., Shopify), payment processors, delivery partners, marketing platforms — all of which are expected to maintain data confidentiality and integrity.
  • Aggregator platforms and social storefronts: Such as Myntra, Nykaa Fashion, Instagram, etc. Your information on these platforms is subject to both their privacy policies and ours.
  • Advertising and analytics services: Like Meta or Google, which may use cookies and tracking tools. You may adjust settings on those platforms directly.
  • Legal authorities: If required to comply with law or protect our rights.

Note: We recommend reviewing the privacy policies of third-party platforms before engaging with them, as we are not responsible for their internal practices.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to enable site functionality, improve browsing experience, personalize content, and support marketing. You can disable cookies in your browser, though some features may not work optimally.

5. Your Rights and Choices

You have full control over your data. You may:

  • Access or update your personal details
  • Unsubscribe from marketing emails or messages
  • Request deletion of your data (subject to legal obligations)
  • Decline participation in research or surveys

To exercise these rights, contact us at hello@butterscosh.in

6. Data Security

We implement appropriate security measures to protect your personal data. However, no internet transmission is completely secure. You provide your information at your own risk.

7. Updates to This Policy

We may update this Privacy Policy from time to time. Significant changes will be communicated via our website or other official channels. Please review periodically to stay informed.

8. Final Disclaimer

Although we take reasonable precautions, we cannot guarantee complete protection. You provide personal information at your own risk.